A lot of grief can come from poor communication when it comes to copywriting clients. Scope creep, insufficient feedback, brand misalignment, missing deadlines, technical frustrations, formatting nightmares: there is quite a lot that can go…
How Copywriters Can Communicate With Clients (& Do It Better)
Life is weird sometimes. Recently, all I did was shift my own attitude and with it about a million things started to happen and fall into place. Nothing changed, yet everything was suddenly different. It…
Not Everyone Posts On Social Media (& You Don’t Need To Either)
A lot of people give off a successful aura because they post on social media a lot, or they frequently (openly) shout about their wins and achievements. For many, that is the point. Their whole…
“I’ve never done this before.” This is such a common objection I hear when somebody is confronted with a task they haven’t done before. Incidentally, it’s also what I tell myself when I am afraid…
Be On The Same Journey: The One Thing I Learned About People In Agencies
OK, so it is not the only thing I learned about people from running my own agency, but it’s certainly one of the more resonating ones.
8 Personal Branding Tips for Ambitious Freelance Writers
Want to develop as a freelance writer? Want to charge more for your time? Want to eventually start a writing or content business? Create a brand. The best writers I know have great brands and…
The people out there doing great things are too busy to create content, and the people who have time to create content haven’t got that much to say #rockandahardplace. Ok, so maybe this isn’t always…
How to Pitch When Networking: Perfecting Your First Pitch
Going networking and drumming up new business is not something I have done for awhile, but I do remember the networking events I attended very vividly. As a fresh-faced business newbie, I feel I had…
The more I work and run an agency, the more I am coming to learn that: continued small ongoing actions = success. It’s not about the big fanfare moments (which themselves often come from smaller…
How I Went From English Graduate to Running My Own Agency In Double Time
How do you go very quickly from entry-level Digital Copywriter to agency owner? A big part of my journey has been heavily investing in training and personal development, as well as a conscious decision to…